Industries → Restaurant
Zoho CRM
for Restaurants
Track regulars, run a loyalty program, and connect LINE OA — all in one place
Track regulars, run a loyalty program, and connect LINE OA — all in one place
Your Stack
3 layers that work together · start from any one
Zoho Bigin + Zoho Campaigns + LINE OA · track customers, send promotions, build loyalty
Zoho Bigin + LINE OA integration · membership system + birthday campaigns + re-visit reminders
PDF + Video guide · self-setup Zoho Bigin + Campaigns for restaurants
Pain Points
No data on who visits often · everyone treated the same
No points or membership · customers switch easily
Team answers every message manually · no customer history
Customer gone 30 days · nobody knows or follows up
Use Case
A 2-branch Bangkok restaurant served ~200 covers/day but had no idea who was a regular vs first-timer — burning ฿50,000/month on broad promotions with mediocre ROI. After implementing Zoho CRM + Bigin + LINE OA via the Restaurant CRM Package: every guest is auto-added on LINE and tagged by visit frequency · regulars get exclusive offers · first-timers get a welcome flow · 30-day inactive guests get an automated re-visit reminder. Results in 90 days: repeat rate jumped from 18% → 31%, average order +12%, marketing spend down 35% from segmented campaigns instead of mass broadcast.
Features
Segment customers as VIP / Regular / New / Inactive by visit frequency and spend · uses Zoho CRM tags + filters (native)
Custom fields store points + tiers in Zoho Bigin · workflow rules auto-update tier · customers view via customer portal
Zoho Campaigns sends email + voucher 7 days before birthday · open/click tracking included
Workflow rule detects 30/60-day inactive customers → triggers Zoho Campaigns email offer (native automation)
Connect LINE OA via Messaging API + Zoho Flow/Deluge · sync contacts + chat history (custom integration setup)
Native Zoho CRM dashboard: top customers, peak hour, campaign ROI · mobile + desktop · drill-down per record
Timeline
Set up Zoho Bigin + Campaigns · import customer data from existing Excel/POS · configure custom fields for loyalty points + visit history
Connect LINE OA via Messaging API · build welcome flow, birthday campaign, re-visit reminder workflow · train staff on chat handling in CRM
Go-live + performance monitoring · refine segments + offers based on real data · 30-day support with optimization session
FAQ
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Unify customer data across all branches, run a loyalty program, and boost repeat purchases automatically
Resources
30-min free consult — automate membership + LINE together